The Pedal Pros's
owner, Chris Willard, has a passion for what he does and has specialized in custom hand built wheels for over 27 years! Chris got hooked on bikes from his early days of racing BMX in the mid-80's and has been chasing his passion ever since. He started in the industry in 1990 as an after-school job working as a shop mechanic for Rocklin Shwinn. Building hundreds of custom wheels for Rocklin Schwinn is where Chris' journey and passion for custom wheel building began. Custom wheel building became a specialty of Chris' because it was a sign of progress in his skills as a bicycle mechanic. Even while working other jobs since then, he still found ways to invest his time in the bike industry. Chris' life sometimes revolves around bikes, as he tries to be an avid cyclist in his free time when he's not in the shop!
At The Pedal Pros you will always get something unique! Our passions have always been about artistic and functional creativity. We love the way the bicycle is such a perfect mechanical object...beautiful, efficient and simple! Over time, The Pedal Pros have developed an extremely loyal customer base that keeps them coming back! Our riders keep coming back time after time for different wheel styles as their riding style changes. Our customers know they will always get the best, quality hand built wheels out of anywhere!Click here
to see more about our custom built wheels!